For Immediate Release
Yieldex Selected by AlwaysOn as an OnMedia Top 100 Winner
Recognized for creating new opportunities in marketing, branding, advertising, and publishing.
Yieldex, Inc., the market leader in inventory optimization and analytics for interactive publishers today announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 winners. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Yieldex was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.
Yieldex and the OnMedia Top 100 Companies will be honored at AlwaysOn's OnMedia NYC event on February 1st, 2010, at the Mandarin Oriental Hotel in New York City.
This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.
"Our view is that we are still moving up a very steep Internet innovation curve, which means the media world will continue to be radicalized." said Tony Perkins, founder and CEO of AlwaysOn. "We congratulate the OnMedia 100 winners for their success in introducing the tools, services, and platforms that continue to disrupt the old ways of Madison Avenue for the benefit of marketers and content consumers alike."
The OnMedia 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2010 list.
"We are honored to be recognized by AlwaysOn as an OnMedia Top 100 Winner." said Tom Shields, CEO of Yieldex. "One of the biggest challenges that online publishers face is how to maximize their premium inventory. Yieldex offers real time insight and definitive results for publishers looking to maximize their premium inventory. We partner with our customers to help to create game-changing insight and uplift."
A full list of all the OnMedia Top 100 winners can be found on the AlwaysOn website at:
http://alwayson.goingon.com/permalink/post/34216
About Yieldex
Yieldex, Inc. the leader in advertising inventory management, forecasting, and yield optimization solutions, providesthe digital media industry withvisual tools for
efficiently managing addressable advertising.Our patent-pending cloud-enabled DynamicIQ engine powers hyper-target inventory forecasts, campaign scenario planning,
and advanced business intelligence, giving executives and operations the transparency and insight needed to maximize inventory yield and revenue. Founded in 2007 by
industry veterans from NetGravity and Matchlogic, Yieldex is privately held and has offices in New York, NY and Boulder, CO. For more information, please visit: www.yieldex.com.
About AlwaysOn
AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network
(alwayson.goingon.com). In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series includes the
Summit at Stanford, OnMedia, OnHollywood, OnDC, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen, GoingGreen East, and GoingGreen Europe. The AlwaysOn network and
live event series empower readers, event participants, sponsors, and advertisers to spearhead the global innovation economy.
Contact:
Mark Naples
mnaples@witstrategy.com
646.265.7372